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Like Minds, Like Mine National Plan 2007-2013

Programme to Counter Stigma and Discrimination Associated with Mental Illness


Date of publication: November 2007

Summary


Like Minds, Like Mine is a programme to reduce the stigma and discrimination associated with mental illness.

The programme, which began in 1997, is led by the Ministry of Health and delivered by national and regional organisations. It combines community action at a local level with nationwide strategies and media work, including a television advertising campaign.

Like Minds has been successful at increasing awareness and changing attitudes, but people still experience discrimination in many areas of their everyday lives.

The Like Minds, Like Mine National Plan 2007-2013 updates the previous national plan and outlines the direction of Like Minds until 2013. It includes societal, organisational and individual level outcomes, along with a number of actions and approaches to reduce stigma and discrimination associated with mental illness.

For further information about the Like Minds programme see www.likeminds.org.nz.
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Publication availability


This publication is available from the Like Minds website:

Like Minds, Like Mine National Plan 2007-2013 (PDF, 602 KB)

Publishing information


Date of publication: November 2007

978-0-478-31231-7 (Print)
978-0-478-31232-4 (Online)

HP number: 4485

Citation: Ministry of Health. 2007. Like Minds, Like Mine National Plan 2007-2013: Programme to Counter Stigma and Discrimination Associated with Mental Illness. Wellington: Ministry of Health.

Related information


Mental Health

Media release: New plan to change behaviour towards mental illness
Associate Health Minister Steve Chadwick has launched a new six-year plan to reduce discrimination against people with mental illness.



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