Tobacco Control and SmokingThe New Warnings The new set of 14 graphic pictorial health warnings, comprising graphic images and explanatory messages, will cover 30 percent of the front and 90 percent of the back of cigarette packets. Cigarette packets will also carry the Quitline logo and freephone number and other information about quitting smoking. A rotation system has been developed to optimise consumer learning and awareness of the health effects of smoking. Once the new regulations come into force on 28 February 2008, retailers will have six months to sell existing cigarettes containing the old text warnings. View the new warnings below: Warning: the images are graphic in nature
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